CBS 62 Michigan Matters: BMBFA Discusses Johnson & Johnson HEIC Partnership

Southfield (CBS Detroit) – Former Detroit Lions great and NFL All-Pro Herman Moore appeared with Kare Mobile’s Dr. Kwane Watson and BMBFA’s Wilma Taylor-Costen on CBS 62’s “Michigan Matters” to talk about improving the health and well-being of Detroiters.

Moore, a success serial entrepreneur, was tapped by Johnson & Johnson to assist with its Health Equity Innovation Challenge which was put together to fund businesses that have a health equity component – as more than 180 entrepreneurs from Detroit, Chicago, New York, Philadelphia, New Orleans, and Los Angeles applied. Herman served as a judge from Detroit.

He talked about the challenge with Carol Cain, Senior Producer/Host.

Wilma Taylor-Costen of Black Mothers’ Breastfeeding Association (BMBFA), was one of the recipients of the J & J Challenge grants and talked about the organization is combating racial disparities in infant and maternal mortality and, in turn, improving birth and maternal health outcomes for Black families with its innovative digital tool, the BMBFA B’Right Hub. The Challenge funds will allow BMBFA to expand the reach and scope of its interactive app and web-based tool with a focus on five categories: breastfeeding, prenatal care, postpartum care, immunizations and well-baby visits.

Kare Mobile’s Dr. Kwane Watson was another recipient of the Challenge grant and talked how he offer one-chair, mobile dentistry vans that expand access to quality oral care for under- and uninsured communities while simultaneously empowering young dentists to pursue cost-effective practice ownership through a franchise business model. Kare has two vans in Detroit with J & J Funds helping to underwrite the cost.

Watch the full interview here:

About Black Mothers’ Breastfeeding Association

BMBFA is a 501(c)(3) non-profit community-based organization and the leader of many national programs aligned with the organization’s mission to reduce racial inequities in breastfeeding support for Black families.

BMBFA’s signature success is the Black Mothers’ Breastfeeding Club (BMBFC). BMBFC has run without interruption for nearly 15 years and has been replicated throughout the nation. BMBFA also boasts a school for community-based doula training, nationally accredited by HealthConnect One and approved by the Michigan Department of Licensing and Regulatory Affairs.

In addition to the Birth & Breastfeeding Leadership Institute, BMBFA is the high tech inventor of the BMBFA B’Right Hub, the virtual community for parent clubs. BMBFA is also the anchor organization for the Black Breastfeeding Caucus and co-creator of Black Breastfeeding Week. Amongst this distinguished work, BMBFA served as a contributing expert for the Center for Disease Control and Prevention by providing recommendations for the U.S. Surgeon General’s Call to Action to Support Breastfeeding; awardee of 2 Spirit of Detroit awards by the mayor and city council; and recipient of a Special Tribute from the State of Michigan for health equity leadership.

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